Julia Katherine Haines

hainesj {-at-} uci {-dot-} edu  • +1.312.752.6544

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PhD Candidate in Information And Computer Sciences, Informatics  |  2015

University of California, Irvine
Donald Bren School of Information and Computer Sciences
Dissertation: "Accelerating Innovation in Global Contexts"
Committee: Judy OlsonGary Olson, Melissa Mazmanian, Bonnie Nardi

MS in Human-Computer Interaction, with Distinction  |  2010

DePaul University

MA in Social Sciences  |  2006

University of Chicago
Thesis: “Implications of Digital Technology on the Fourth Estate”
Advisor:  W.J.T. Mitchell

BA in Anthropology, with Honors  |  2003

BA in Journalism and Mass Communication, Visual Communication Sequence (Photojournalism)  |  2003

University of North Carolina at Chapel Hill
Study abroad at Murdoch University, Western Australia, 2001
Honors Thesis:  “Photographic Representation of Aborigines in Mainstream Australian Media”
Honors Thesis Advisors: Catherine Lutz and Pat Davison


Innovation, Equitable Computing, Emerging Technologies, Technology Entrepreneurship, Human-Computer Interaction


Google,  San Francisco, CA|  2015 – Present

Lead User Experience Researcher
Lead researcher on a team of over 100 designers and engineers developing a new product. I prioritize, plan, and execute conceptual, tactical, and strategic research and to shape the design space through rich data, critical thinking, and an inclusive human-centered perspective.

Hana Lab Research Group, University of California, Irvine|  2010 – 2015

Graduate Researcher
Research Advisors: Judy Olson, Gary Olson
Project foci included: social creativity in culturally diverse teams; transnational teams and distributed teamwork; roll- out of Google Apps on university campuses; and a web-based assessment tool to evaluate collaborative success.

Google,  Mountain View, CA|  Summer 2012

User Experience Research Intern
Enterprise Team, with: Joe Tullio, Aruna Balakrishnan
Conducted field research on the adoption and use of social networks for collaboration within small- and medium-sized businesses.

Google,  Mountain View, CA|  Summer 2011

User Experience Research Intern
intergroups Team, with: Craig Silverstein, Cristina Tcheyan, David Choi
Conducted an in-depth, internal qualitative study on Google engineers in relation to organizational structures for problem solving, informal collaboration, and motivations for corporate citizenship. Research activities culminated in a user needs report and recommendations for program design as well as a Google Tech Talk.  

Rhea+Kaiser,  Naperville, IL|  2010 – 2011

Freelance User Experience Specialist/Information Architect
Conducted freelance work as a general UX specialist, creating strategy and design for various interactive marketing campaigns. Researched competitor sites and mobile marketing strategies and analyzed findings to develop best practices. Developed requirements and designed wireframes for both web and mobile spaces. 

UserCentric,  Oakbrook Terrace, IL|  2009

User Experience Consultant
Developed testing materials, moderator guides, and screeners for usability testing; moderated testing sessions; and produced data-analysis reports for a variety of educational and healthcare clients.

OpenUsability: Gallery Project,  US/Germany (remote)  |  2009

User Research Intern
Conducted user research activities including a large-scale user survey for Gallery, an open-source photo-management software project, one of ten international FLOSS projects chosen for OpenUsability’s Season of Usability. 

Smart Revenue,  Chicago, IL|  2008 – 2009

Conducted qualitative/ethnographic marketing research on a contract basis, including naturalistic observation, intercepts, surveys, in-depth interviews, video, participant-observation, shadowing, shop-alongs, focus groups, and brand testing.

Maryville Academy,  Des Plaines, IL|  2007 – 2008        

Associate Director of Communication
Led Communication Dept. (including Branding, Publications, PR, Website, and Event Management) for a large advocacy organization that provides residential and healthcare services to families and children throughout Northern Illinois.

Insight Research, Chicago, IL|  2005 – 2006

Qualitative Research Intern
Contributed to research design for client projects in pharmaceutical and consumer-packaged goods sectors and developed marketing strategies for Insight, a psychology-based strategic marketing and communications research firm.

University of New South Wales, Sydney, Australia|  2005

Research Practicum in Media Studies

TEFL, Barcelona, Spain  |  2003 – 2004

English Foreign Language Tutor



ACM Future of Computing Academy  |  2017


Intel Science & Technology Center for Social Computing Graduate Research Fellowship|  2013 – 2014, 2014 – 2015
Joseph and Dorothy Fischer Endowed Memorial Fellowship Award  |  2014
Google Graduate Student Fellowship in ICS|  2013 – 2014
Roberta Ellen Lamb Memorial Dissertation Fellowship|  2013 – 2014
UC Irvine Department of Informatics Fellowship and Interdisciplinary Engagement Incentive Award|  2010
Upsilon Pi Epsilon Honor Society|  2010


Department of Athletics Commendation for Academic Achievement
Atlantic Coast Conference Honor Roll
Beatrice Cobb Journalism Scholarship
Quincy Mills Sharpe Journalism Scholarship
Dean’s List


Peer-Reviewed Conference Publications

O’Leary, K., Dong, T., Haines, J.K., Gilbert, M., Churchill, E., Nichols, J. (2017). The Making of a Design Kit for Envisioning Ecologically Valid Multi-Device Experiences. Forthcoming in Proceedings of the AMC International Conference on Designing Interative Systems (DIS 2017). 

Haines, J.K. (2016). Meaningful Innovation: Ethnographic Potential in the Startup and Venture Capital Spheres. Ethnographic Praxis in Industry Conference Proceedings (EPIC 2016), 175-200.

Haines, J.K. (2015). Collective Innovation: The Role of the Pitch in Startup Ecosystems. Collective Intelligence 2015. 

Haines, J. K. (2014). Iterating an Innovation Model: Challenges and Opportunities in Adapting Accelerator Practices in Evolving Ecosystems. Ethnographic Praxis in Industry Conference Proceedings (EPIC 2014), 276-288.

Haines, J. K. (2014). Accelerating Cultural Capital: Reproducing Silicon Valley Culture in Global Ecosystems. Proceedings of the ACM International Conference on Collaboration Across Boundaries (CABS 2014).

Haines, J. K. (2014). Leveraging Diversity in Intercultural Creative Teams. Collective Intelligence 2014, MIT. (16% acceptance rate for presentation)

Haines, J. K.., Olson, J. S., and Olson, G.M. (2013). Here or There?: How Configuration of Transnational Teams Impacts Social Capital. Human-Computer Interaction - INTERACT 2013, Part II. LNCS, vol. 8118, Springer, 479-496. (31% acceptance rate)

Haines, J. K. (2013). Cultivating Creativity in Diverse Teams. Proceedings of the ACM Conference on Creativity & Cognition (C&C 2013), ACM, 32-41. (32% acceptance rate)

Short Papers, Posters, and Demonstrations

Haines, J.K., Churchill, E.F., Gilbert, M., Ambard, Z. (2016). Redefining Research Methods for a Connected World. HCIC 2016, Pajaro Dunes, CA. 

Haines, J.K. (2016). Innovation Across Borders: Supporting Startups Globally. HCI Across Borders Development Consortium, CHI 2016 Extended Abstracts, San Jose, CA. 

Haines, J.K. (2015). CSCW Principles for Citizen Science. Collaborative Innovation Networks Conference (COINs 2015), Tokyo.

Haines, J.K. (2014). Accelerating Innovation: A Global Model in Local Contexts. Ethnographic Praxis in Industry Conference (EPIC 2014), New York City.

Haines, J.K. (2014). Cultures of Innovation: The Accelerator Model in Local Contexts. The ACM International Conference on Collaboration Across Boundaries (CABS 2014), Kyoto, Japan.

Haines, J. K. (2014). Emerging Innovation: The Global Expansion of Seed Accelerators. The ACM Conference on Computer Supported Collaborative Work (CSCW 2014 Extended Abstracts), Baltimore, MD.

Haines, J.K. (2013). Cultivating Creativity in Diverse Teams. HCIC 2013 Boaster, Asilomar, CA.

Haines, J.K. (2013). Innovation Flows in the Pacific Rim. 2013 Workshop on Uniting the Californias. Irvine, CA. 

Olson, J.S., Olson, G.M., Abrams, S., Bietz, M., and Haines, J.K. (2011) Collaboration Success Wizard: An Online Assessment Tool for Distributed Work. International Science of Team Science Conference (SciTS 2011), Chicago, IL.

Haines, J.K. (2011). Creativity and Culture: A Proposed Study of Innovation in Intercultural Collaboration. Center for Research on IT & Organizations (CRITO) IS/Informatics Workshop, University of California, Irvine, CA.


Haines, J.K. (2015). Accelerating Innovation in Global Contexts. Dissertation, Donald Bren School of Information and Computer Sciences, University of California, Irvine.

Haines, J.K. (2006). The Implications of Digital Technology on the Fourth Estate: The Power of Non-Journalistic Media in the Iraq War. Master’s Thesis, Social Sciences Division, University of Chicago, Chicago, IL. 

Haines, J.K. (2003). Photographic Representations of Aborigines in Mainstream Australian Media. Honors Thesis, Dept. of Anthropology, University of North Carolina at Chapel Hill, Chapel Hill, NC.


Startup Ethnography. Princeton-Kauffman Conference on Ethnographic Methods in Entrepreurial Research. Princeton, NJ (2017, August)

Can Silicon Valley be Copied? Carnegie Mellon University School of Computer Science Invited Talk. CMU (2015, March)

Connecting Entrepreneurial Ecosystems: A Workshop. COINs Conference. Tokyo, Japan (2015, March).

Accelerating Innovation: A Global Model in Local Contexts. HASTAC Conference. Lima, Peru (2014, April).

Measuring Culture Using GlobeSmart. CSCW Workshop on Cross-Cultural Studies of Collaborative Systems: Making Methodological Advances as a Community. Baltimore, MD (2014, February).

An Ethnographer’s Summer of Google. Google Tech Talk, Mountain View, California (2011, September).


Ethnographic Praxis in Industry (EPIC) Doctoral Colloquium, New York City, NY  |  2014
ACM Collaboration Across Boundaries (CABS) Doctoral Consortium, Kyoto, Japan  |  2014
Digital Societies and Social Technologies (CSST) Summer Institute, Columbia, MO  |  2014
ACM Computer Supported Cooperative Work (CSCW) Doctoral Consortium, Baltimore, MD  |  2014
Human Computer Interaction Consortium (HCIC), Asilomar, CA   |  2013
Workshop Uniting the Californias Doctoral Consortium, Irvine, CA   |  2013
Computer Research Association’s Status of Women in Computing Research (CRA-W) Grad Cohort  |  2012


Picture to Practice: Visualizing Everyday Technology Use, U of Washington|  Winter - Spring 2017

Co-Instructors: Mark Zachry, Michael Gilbert
Co-lead a directed research group on mixed-method approaches to understanding technology use in context.

Information Visualization, UC Irvine|  Spring 2012

Teaching Assistant for INF 143, Instructor: Gary Olson
Served as the only TA for 63 students; developed course assignment material; gave two guest lectures; conducted course grading and evaluation.

Project Management,  UC Irvine|  Winter 2012

Teaching Assistant for INF 151, Instructor: Judy Olson
Served as the only TA for 42 students; developed course materials and collaborated on lectures; gave one guest lecture; conducted course grading and evaluation.

Computer Games and Society,  UC Irvine|  Fall 2011

Teaching Assistant for ICS 60, Instructor: Bonnie Nardi
Served as the only TA for 146 students; led 3 weekly discussion sections of ~50 students each; developed course evaluation materials; assisted with course grading and evaluation; maintained course site and materials.


Professional and University Service and Leadership

Mentor for the UC Irvine Masters in Human-Computer Interaction and Design Program|  2016-2017
Informatics Graduate Student Association (IGSA) Social Committee|  2011 – 2013

Conference Service and Leadership

ACM CHI Workshops Program Committee  |  2018
EPIC (Ethnographic Praxis in Industry Conference) Papers Committee  |  2017
ACM CHI Late-Breaking Work Program Committee  |  2017
iConference Organizing Committee, Student Volunteer Chair  |  2015
ACM CSCW Conference Student Volunteer  |  2011, 2013  
Science of Team Science Conference (SciTS) Student Volunteer  |  2011, 2012


ACM CABS Conference  |  2014
ACM CHI Conference  |  2014, 2015, 2016, 2017
ACM CHI Play Conference  |  2017
ACM Creativity and Cognition  |  2015, 2017
ACM CSCW Conference  |  2014, 2015, 2016, 2017, 2018
ACM DIS  |  2017
ACM MobileHCI  |  2016
Cross Cultural Management International Journal | 2014
EPIC (Ethnographic Praxis in Industry Conference)  |  2014, 2015, 2016, 2017

Professional Associations

American Anthropological Association (AAA) Member  |  2017 – Present
Association for Computing Machinery (ACM) Member  |  2010 – Present
ACM Special Interest Group on Computer-Human Interaction (SIGCHI) Member | 2011 – Present
Ethnographic Praxis in Industry (EPIC) Member  |  2014 – Present



Research: ethnography; naturalistic observation; interviewing; experimental design; contextual inquiry; semiotic analysis; focus groups; probes and user diaries; video & photographic data collection and analysis; questionnaire/survey design and deployment; data modeling; regression analysis; statistical tests.

Design: developing use cases, scenarios, personas, and user segmentations; sketching; storyboarding; card-sorting/taxonomies; task flow analysis; affinity diagrams; information visualization; wireframing; prototyping; formative, summative, and precision usability testing; heuristic evaluations; cognitive walkthroughs; competitive analyses.


HTML; CSS; JavaScript; SQL; Adobe Creative Suite; Final Cut; Axure; Omnigraffle; Visio; ConceptDraw Pro; Morae; NVivo; SPSS; R Statistical Package; Morae; Dedoose.

Other Skills

Developing presentations; copywriting/copyediting for print and interactive media; photography; photo/video editing; search engine optimization (SEO); knowledgeable in W3C DOM, WCAG 2.0, and Section 508 accessibility standards; intermediate Spanish; reading and transposing music; certified TEFL instructor.



Varsity Athlete, University of North Carolina Women’s Track and Field
Certified Track and Field Official (USATF)
Order of the Bell Tower Student Ambassador
Student Advisory Board to the UNC General Alumni Association
Photographer/Writer, Blue & White Magazine and The Carolina Communicator